Tuesday, August 24, 2010

Anchors Away!!!

A Houston television station is dropping its news anchors for something entirely new, and just a little bit scary.  As this story briefly describes it, Channel 39 "will have more storytelling by those who “are” the story and an emphasis on video and audio."

PR folks in Houston, get a drool bucket.  You're salivating.

Not that I'm a big fan of local television news or TV talking heads (see delusions of adequacy), but this seems a bad idea hatched by bean counters and marketing schmucks.  Then again, maybe the audience won't even notice the difference. 

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